The story: Charlotte is a good girl. She only crosses on green, she’s always polite to her boss and she never parks in a disabled space; and the only grey cloud on Charlotte’s horizon is that once she’s paid her oversized Boston rent, all that remains in terms of affordable thrilling leisure is an extra spin-cycle on her washing machine.

The idea : A web-based platform allowing renters to pay some or all of their monthly rent with their preferred credit card in order to cumulate points or miles. In Charlotte’s case, if she were able to pay her 900$ rent with her Mileage Plus Visa card, she’d accumulate enough miles in six months to stay two nights at the New Yorker Hotel. After a year, she would be able to fly to Paris to visit the catacombs and drink whisky from a French art-student’s navel whilst listening to ‘Gothic Music from the Deepest Depths of Hell’. Well, they’re her miles.

The com’ : See above! That would be a fun ad…The tag line “Well, they’re her/his miles” could work with many situations. The web platform in itself I’d call pREseNT.
Contrat Creative Commons
Happy Incompressibles by Sophia Burnett est mis à disposition selon les termes de la licence Creative Commons Paternité – Pas d’Utilisation Commerciale – Pas de Modification 3.0 Unported.
Basé(e) sur une oeuvre à sophiaburnett.com.

Photo Copyright : Leste Westphal